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February 2015

Madonna releases Living For Love video on Snapchat

Madonna premieres the first music video from her new album, Rebel Heart, on Snapchat. The singer's shared the video for Living for Love, the album's first single, on the new Snap Channel alongside a behind-the-scenes clip from the video shoot.

It all follows a leak of the star's 13th studio album ahead of its planned release on 10 March. This is the first music video to be published since the launch of SnapChat's 'Discover' service.

Snapchat has partnered with media companies to feature videos and news articles on the app. After 24 hours the stories disappear, in keeping with Snapchat's trademark feature of private messages that vanish a few seconds after being viewed by users.

Snapchat, which reportedly turned down a $3bn (£1.2bn) buyout offer from Facebook, has been valued at around $10bn (£6.2bn).

From BBC News


Madonna to Premiere Music Video on Snapchat

Today, Madonna is set to premiere the first music video from her new album, Rebel Heart, on Snapchat, the picture messaging app that was recently valued at $10 billion. The video accompanies 'Living for Love,' the album's first single, and will be viewable on the app's 'Snap Channel.'

The video was directed by the French duo Julien Choquart and Camille Hirigoyen, together known as J.A.C.K., was edited by longtime Madonna collaborator Danny B. Tull, and styled by B. Akerlund - who also works wth Beyonce, Britney Spears and Lady Gaga. It was choreographed by Megan Lawson.

To state the obvious, it's a major coup for the three-year-old Snapchat, which boasts an estimated 200 million users. CEO Evan Spiegel made headlines during last year's Sony hack when a series of uncovered e-mails revealed that he was at work on an in-app music feature, including negotiations with Vevo to bring music video viewing inside Snapchat's interface. Those talks reported stalled, but the music feature being discussed was likely tied to Discover, which was announced last month.

Discover feeds news and entertainment from 12 different companies directly to the user. Participating organizations include Warner Music Group, National Geographic, People magazine, ESPN and Vice, who enlist editors to select stories (which can include photo essays and videos) that are shared and refreshed every 24 hours.

From Billboard.com


Madonna to appear at 2015 Brit Awards

Stop whatever you're doing Madonna fans....because her MADGEsty has announced she'll be performing at the 2015 Brit Awards.

The superstar confirmed rumours that she'd be at this month's ceremony on Twitter.

She posted: 'Hello to all my UK Rebel Hearts. See you at the Brits on Feb 25th'.

The 56-year-old also tweeted a picture of a Brit Award wrapped in wire - a reference to her latest album cover... cool huh?

The official Brit Awards Twitter page is excited too, posting alongside hearts and smiley emojis: 'Just added the one and only @Madonna to the lineup'.

Madonna recently confirmed she'll be performing at this year's Grammy Awards on Sunday 08 February.

From BBC News


Madonna forgets record making but remembers patchouli

Madonna 'can't remember' making all her records.

The 56-year-old singer is preparing to release her 13th studio album, 'Rebel Heart', and admits she has released so many LPs throughout her illustrious career she cannot recall the creative process she went through to make all her albums.

She said: 'I cannot remember every record-making experience. It feels like there's been too many of them. But this ['Rebel Heart'] has been really, really intense....complicated. Just because there are so many people involved.'

'It's like a train that keeps picking up people. And every time someone gets on the train, they add another flavour. Then I have to step back and see, OK, how does this all fit into the big picture? So it does seem endless.'

But the 'Papa Don't Preach' hitmaker has no problem recalling her fourth studio album 'Like A Prayer', which came with a cover scented with patchouli oils to simulate church incense, because she now 'cannot stand' the aroma of the plant species.

She added in an interview with Mojo magazine: 'Terrible, terrible perfume. I can't stand it. I don't [like it] any more. It's a tree hugger's smell.'

From contactmusic.com